Taming the Guesty API: Streamlining Multi-Platform Review Management
If you're managing vacation rentals across multiple platforms like Airbnb, Booking.com, and VRBO through Guesty, you've probably discovered that automating your workflows isn't as straightforward as it seems. While Zapier offers a Guesty connector, it's limited to basic triggers like "new reservation" or "updated reservation" - leaving many automation opportunities untapped.
The Challenge
This was exactly the challenge facing a Northwest US property management company. They needed to monitor guest reviews across all their platforms, but found themselves stuck with manual processes: team members pulling different reports, checking different fields, and trying to piece together review data from various sources.
"I have people at the front desk pulling reports based on the platform - 'Okay, it's Airbnb, get the public review. It's booking.com, get the positive comments. It's VRBO, get the VRBO review,'" explained their automation lead.
The tricky part? Even when accessing reviews through Guesty's API, each platform stores its review data differently. An Airbnb review might be in one field, while Booking.com stores it somewhere else entirely. Their initial attempt at automation kept failing because of these inconsistent data structures.
The Solution
Instead of building separate workflows for each platform, we created a custom app that standardized how review data was handled. This meant that regardless of whether a review came from Airbnb, Booking.com, or VRBO, it would arrive in a consistent, easy-to-process format.
We also solved the challenge of Guesty's API tokens expiring every 24 hours by implementing an automated refresh system. This meant their automations could run reliably without manual intervention.
The Results
The property management company went from manually pulling daily review reports across multiple platforms to having a fully automated system that:
- Monitors reviews across all platforms automatically
- Processes all reviews consistently regardless of source
- Runs reliably without manual token updates
- Delivers review notifications in a standardized format
"That's awesome. I'm so excited that that's done," their automation lead commented after seeing the solution in action.
This case demonstrates how going beyond standard connector limitations can transform a complex, manual process into a smooth, automated workflow. Sometimes the most elegant solution isn't building separate workflows for each variation, but rather finding a way to standardize the data so you can handle all cases uniformly.
Want to build something similar for your Guesty integration? We can help you create custom solutions that go beyond the basic connector's capabilities.
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Let us help you streamline your workflows across platforms like Airbnb, Booking.com, and VRBO by creating custom automations tailored to your needs. Book a free consultation to explore how we can enhance your Guesty integration!
