Ringba is an inbound call tracking and analytics platform for marketers, brands, and pay-per-call businesses. It connects incoming phone calls to the campaigns that generated them and provides real-time reporting to help teams understand performance. Ringba also supports intelligent call routing and interactive voice response (IVR), helping businesses connect callers with the right destination.
What Ringba does
- Call tracking and attribution: Identify which campaigns and traffic sources generate inbound calls.
- Intelligent call routing: Route calls to buyers, teams, or destinations using configurable rules and performance-based routing.
- Interactive voice response: Build phone menus that guide callers through a call flow.
- Real-time reporting: Monitor call activity and campaign performance to inform advertising and operational decisions.
- Pay-per-call operations: Manage publishers, buyers, and routing targets within a connected call business.
- API and webhooks: Connect Ringba data and events to other systems and manage platform functions programmatically.
Ringba integration and automation examples
Connex Digital builds custom integrations that connect Ringba with the tools your team already uses. Depending on the available data, API access, and workflow requirements, examples include:
- CRM updates: Create or update contact records and log call details so your sales team has context for follow-up.
- Sales follow-up: Create tasks or notify the right team when a call meets your chosen criteria.
- Reporting workflows: Send call data to spreadsheets or reporting systems to review campaign results alongside other business metrics.
- Team notifications: Alert your team about relevant call events through your messaging tools.
- Campaign management: Use Ringba’s API to connect campaign, number, and routing-target management with internal workflows.
We can help scope the workflow, map the required data, and implement a connection using Ringba’s API and webhooks where appropriate.
Latest posts about Ringba
Gallery view
