Bridging the Crypto Gap: How a Gaming Software Provider Automated Crypto Payments
The Challenge
When the operations team at GameAccess (name changed) began receiving frequent requests for cryptocurrency payments, they faced a critical problem. While they could accept crypto, their accounting system Zoho Books had no way to process it automatically. Each payment required manual reconciliation, verification, and invoice updating - creating a bottleneck as their gaming software business grew.
"There's been quite a demand for cryptocurrency payments in the gaming industry," explained Daniel, their Operations Director. "One of our core requirements was to have cryptocurrency payments directly integrated with our invoicing."
The Solution
After exploring several options, they discovered that combining multiple tools could create the seamless workflow they needed:
- NOWPayments for crypto payment processing
- Zapier for workflow automation
- Integration with Zoho Books
The key challenge was matching anonymous crypto transactions with specific invoices. As Jeremiah, their integration specialist, noted: "The payment ID is different from the invoice ID... what we need is a way to track both."
The New Workflow
The team developed an automated solution that:
- Generates unique crypto payment links for each invoice
- Allows clients to choose their preferred cryptocurrency
- Tracks payments automatically
- Updates invoices in real-time
- Requires zero manual reconciliation
The Impact
During testing, Chris, their operations specialist, observed:
"The payment link was generated automatically, the client made the payment, and within minutes, the invoice was marked as paid - no manual intervention needed."
The transformation went beyond efficiency. By streamlining crypto payments, GameAccess positioned itself as a forward-thinking provider in the gaming industry, attracting clients specifically seeking modern payment options.
Key Learnings
- Don't search for one perfect tool - combine specialized solutions
- Focus on creating seamless workflows between systems
- Test thoroughly with real transactions
As Chris reflected: "It's not just about accepting crypto payments - it's about making the entire process as seamless as the rest of our operations. And that's exactly what we've achieved."
