# Reporting

Posts

UTM Tracking: Fix Multi-Platform Conversion Reporting in Looker Studio (Checklist)

UTM Tracking: Fix Multi-Platform Conversion Reporting in Looker Studio (Checklist)

Jun 30, 2026

Fix cross-channel conversion tracking in Looker Studio. Use this 3-phase UTM checklist to standardize events across Google Ads, Meta, Bing, and LinkedIn.